Fundraising is one of the most important activities critical for survival of any non-profit organization. It is often the one that is the most dreaded. Previous year changed the way businesses operate and non-profits were not immune from this change. [...]
A lot of Nonprofits struggle when it comes to defining who their audience is. Whether it's the lack of knowledge, resources, or time, a common misstep is not clearly defining your goal. Putting in the time to spell out [...]
Having a good board can provide many benefits for any non-profit organizations. Members of the board can be public facing part of an organization, provide networking opportunities, and their skills can be utilized in planning and strategic marketing. In order [...]
A lot of Nonprofits don't think that regularly updating their Google My Business account applies to them, but it does. In fact, we've seen a lot of client success with those who are regularly adding content to their Google [...]
We've all grown up connected to stories. Whether it was your favorite childhood book you used to read at bedtime or an old tale that's been apart of your family for generations. There's something about a story that makes [...]
For non-profit organizations, maintaining relationship with their audience and connecting it to the mission of organization should translate into a fundraising opportunity. This is often the most dreaded aspect of non-profit marketing work. Creating stories should facilitate that task and [...]
There are many trends that we are seeing in the nonprofit marketing area in the Year 2021. Due to COVID, marketing in general has changed and has moved to a more virtual system. Generation Z is also entering the non-profit [...]
Marketing professionals often make plans they bring to perfection, but then fail to fully implement it. This is true for marketing strategies, editorial calendars or any other plan they may think is useful. There are several reasons why this may [...]
Fundraising is one activity that most non-profits dread, but it is critical for their mission and their survival. If we learned anything from 2020 and the global pandemic, then it is the fact that even the best planning can be [...]
Whether we like it or not, most of our events are happening online now. For some it's awkward and troublesome, but for others, it can be really great. So, how do you take your event from feeling like a [...]
