Your Nonprofit’s summer to-do list

During the hustle and bustle of the year, it's natural that your website doesn't get the full attention it deserves. So, in the summertime, we HIGHLY recommend logging on to your website and giving it attention. Remove outdated content, update with new content, test links, update plugins – the list could go on. Something we really want to highlight is making sure your spam and security protectors are up to date and still doing their jobs. During the quieter months is also a great time to make the website switch that your organization has been talking about for a while.

Every Nonprofit marketer can relate to this next statement: in the busy shuffle of the year, sometimes there is information you just have to get out and you don't have the time to make it your best work. It happens, but how nice would it be to have a pre-made template that you can just plug information into and get the email out looking fresh? It would be better than nice, it'd be amazing! So, take time in the summer to mess around with different templates for different emails you may send out in a hurry throughout the year – monthly newsletters, upcoming events, fundraisers, special shoutouts, etc. If you don't have the platforms yet, we love High Level and Constant Contact. They're great for not only templates but tracking your marketing too.