Summaries

Nonprofit organizations often struggle with resources, whether it is human resource, financial or something else. The challenge is always the same, to do more with less. Better and more efficient results can be achieved by implementing approaches that will make [...]

You want to make sure to thank your donors within 48 hours at the latest. You want them to feel like appreciated meaning that their investment is welcomed personally. You don't need to say your organization in the thank you [...]

This plan for getting donors is platform neutral and should work regardless if done right. The idea is to get more people on your email list for potential donors. You will still have to work on maintaining a relationship with [...]

Fundraising is one of the most important activities critical for survival of any non-profit organization. It is often the one that is the most dreaded. Previous year changed the way businesses operate and non-profits were not immune from this change. [...]

Having a good board can provide many benefits for any non-profit organizations. Members of the board can be public facing part of an organization, provide networking opportunities, and their skills can be utilized in planning and strategic marketing. In order [...]

For non-profit organizations, maintaining relationship with their audience and connecting it to the mission of organization should translate into a fundraising opportunity. This is often the most dreaded aspect of non-profit marketing work. Creating stories should facilitate that task and [...]

There are many trends that we are seeing in the nonprofit marketing area in the Year 2021. Due to COVID, marketing in general has changed and has moved to a more virtual system. Generation Z is also entering the non-profit [...]

Marketing professionals often make plans they bring to perfection, but then fail to fully implement it. This is true for marketing strategies, editorial calendars or any other plan they may think is useful. There are several reasons why this may [...]

Fundraising is one activity that most non-profits dread, but it is critical for their mission and their survival. If we learned anything from 2020 and the global pandemic, then it is the fact that even the best planning can be [...]

The Covid-19 Pandemic has influenced online businesses in a number of ways. A recent trend proving this fact can be seen when it comes to online fundraising. Due to the pandemic situation, the ways that we are fundraising have changed [...]