Which Types of Live Video Are People Actually Watching? [New Data]

Which Types of Live Video Are People Actually Watching? [New Data]

Unlike what one would assume, entertainment is not the kind of video mostly watched online. Educational videos are more popular, and a company could benefit from this trend. People enjoy watching live question and answer sessions, videos demonstrating a product and ‘how to' videos. They are all the more effective when viewers are invited to engage the content. If a company plans to use videos to advertise, choosing the platform wisely and practicing before filming is advisable.

Key Takeaways:

  • It's good practice to host live Q&As with influencers, thought leaders, or even your own company's experts.
  • A live product tutorial or demo adds authenticity because there is no possible editing.
  • Choose the platform whose audience best aligns with your own targets.

“The top three live videos that people say they're most likely to click on actually emphasize content that's educational”

Read more: https://blog.hubspot.com/marketing/live-video-formats

Related Posts

2020-08-06T12:15:13-04:00June 23rd, 2020|Summaries|

Share This Content!

FacebookTwitterLinkedInWhatsAppTumblrPinterestEmail

Search

Does your Nonprofit have a Google Ad Grant?

A Google Ad Grant is a donation program that distributes free in-kind advertising up to $10,000 per month to Nonprofit Organizations.

Start Growing TodayClick here to learn more

Popular Posts

Learn about our unlimited maintenance plan

Latest Blog

Why you need to use YouTube

Ways You Can Use YouTube To Promote Your Nonprofit Organization Have you been sleeping on YouTube marketing?  If the answer is yes, you're not alone. But the truth is that YouTube is the world's second-largest search engine. How many times have you been in conversation with someone and they said the reason they knew how to do something was because they Youtubed it? Only Google sees more traffic than YouTube.  This creates a huge opportunity for Nonprofits like yours [...]

How to go on when there’s so much happening

It feels like there are so many things happening everyday — especially over the last two years. It's trying on Nonprofits. Many organizations struggle with how to ask for donations, or promote their mission without seeming insensitive to what's happening in the world.  If there’s one thing that the past two years have taught us, or trying time in the past it’s this: always stay in touch no matter what is going on. Our experts took a deep dive into [...]

5 SEO Tips for Your Nonprofit

You could have a massive search engine optimization strategy but it you’re not targeting your local audience, you’re missing out. We have 5 SEO Tips that can help your Nonprofit. Locking down a stellar search engine optimization strategy can be the key to reaching constituents. More than 90% of online experiences start with a search engine. Ignoring local SEO can be a big mistake. It can cause a business to lose customers to competitors, a Nonprofit to lose supporters, [...]