Your Nonprofit’s summer to-do list

Summer time is almost here, and the best way to spend your summer at your organization is to plan!

Your Nonprofit’s summer to-do list

Things tend to be slower during the summer for Nonprofits. While it's always nice to have some time to breathe and decompress from the past hectic year, that's not all you should take advantage of in the quiet time. Take a week to decompress, get organized, relax a bit, and then get PLANNING!

What you should be looking at:

Your website

During the hustle and bustle of the year, it's natural that your website doesn't get the full attention it deserves. So, in the summertime, we HIGHLY recommend logging on to your website and giving it attention. Remove outdated content, update with new content, test links, update plugins – the list could go on. Something we really want to highlight is making sure your spam and security protectors are up to date and still doing their jobs. During the quieter months is also a great time to make the website switch that your organization has been talking about for a while.

Your Marketing

Every Nonprofit marketer can relate to this next statement: in the busy shuffle of the year, sometimes there is information you just have to get out and you don't have the time to make it your best work. It happens, but how nice would it be to have a pre-made template that you can just plug information into and get the email out looking fresh? It would be better than nice, it'd be amazing! So, take time in the summer to mess around with different templates for different emails you may send out in a hurry throughout the year – monthly newsletters, upcoming events, fundraisers, special shoutouts, etc. If you don't have the platforms yet, we love High Level and Constant Contact. They're great for not only templates but tracking your marketing too.

Your upcoming year

Reacquaint yourself with your old friends pen and paper and PLAN! There is literally not a better time to do this than the summer. It's quiet, people are away and there is time to think. Meet with your team, put together your goals, and figure out how to make them a reality. Is there a big guest you want to bring in for an event? Do you want to get 50 new volunteers? Do you want 100 new email subscribers a month? Be sure to plan in checkpoints throughout the year to make sure you don't lose sight of your summertime dreams.

Taking the few months of summer to plan and get reorganized is the best thing an organization can do. There's no pressure, it's stress-free, plus the weather makes everything a little better (we think). Happy almost summer! ☀️ ☀️ ☀️

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2021-05-14T13:42:58+00:00May 12th, 2021|Features|

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